Marketing Archive

Colo rats d'eau? Allons-y!

Yesterday, ever-observant EN>FR translator Marianne Reiner sent me a link to an article about my hometown, Boulder CO, in the online French publication Courrier International. In addition to being just plain amusing (I think I’ll start referring to Boulder as “a mini-Copenhagen with a view” as the author does!), this article struck me as illustrative

Paid by the word or paid by the hour?

At last year’s American Translators Association conference in San Francisco, I overheard a few conversations about how the translation industry would be affected if translators started billing by the hour rather than by the word. In some cases and for some jobs, translators do bill by the hour, but the tried-and-true per-word charge is still

The art of saying no

Recently, several newly established freelance translators have asked me about how and when to say no to clients who are offering translation projects. It’s a delicate topic, since as freelancers we need to accept work in order to stay in business, but we also need to decline work in order to maintain a good quality

Strategies for sustaining a freelance business

Michelle Vranizan Rafter’s blog has a great post entitled “Freelancers’ Strategies for Prospering in Bad Times.” Although my sense is that most translators are not feeling the hit of the economic downturn, this post has some very useful information for growing your freelance business under any circumstances; even a beginning freelance translator could apply this